To navigate the creation of your event there are tabs below the title, date & time. Within these tabs you’ll create the details of your custom event page, create your attendee registration form and ticket types, manage participant information, view purchased ticket status, view data and insights for your event and track email performance. You’ll also be able to manage multiple event instances, if you’ve selected that option when creating your event. There are many additional features within each tab. This guide serves as a reference for these features.
Details Tab
The Details Tab is the space where you’ll input content that transforms into your public facing event page. Here, you can add a banner image, details about the event and the event location.
Adding Sections & Collections
- Your page is pre-set with a section for your header image, a section for your event description and a section for your location. You have the option to add additional sections and collections, as you wish.
- To add additional sections, scroll to the bottom on the event page and tap the Add Section button. You have options to add Text Blocks or Collections.
- Text Blocks behave exactly as the Description section and you have all the same editing options. Change the title of the section by clicking on it and replacing it with your text. You can easily re-order them by hovering over the dots to the left of the section title and dragging the section up or down. By clicking on the dots you can delete a section or change it to a Collection.
- Collections are the place to showcase additional details about the event. Current organizers use Collections for instructor or performer bios, day by day itinerary details, nearby accommodations and more.
- To start a Collection, select this option and click “Add Item”. From there you’ll be prompted to add a new person, detail, etc. Add a photo to highlight the person or detail. Replace “Untitled” with name of the person or detail.
- Next, you can add, remove or change properties and add content. There are many properties to choose from depending on the type of content you’d like to highlight. We have added “website”, “Instagram”, “Soundcloud” and “Facebook page” as default properties. To change or delete them, click on the dots for options.
- To add standard content or a bio, the box is just below the properties and has all the same editing options as your Description sections.
- Once you’ve added something, you’ll see a list of your saved items when you add new items. They can be edited anytime using the dots next to the item's name.
Adding Header Image
- You’ll be prompted to add a header image for your event page, either by dragging and dropping it from your computer or uploading it.
- The standardized image size that looks the best on mobile devices and a desktop computer is 2000X800 pixels or a 5:2 ratio. The accepted file types are PNG or JPG/JPEG. You’re able to reposition the image or use the “fit image” button by using the 3 dots in the upper right corner of the image.
- To add additional images to your event page, you have a lot of flexibility. By typing “/” into any section, you’ll see options appear. Choose “image” and you’ll see the same prompt to add one.
- Once added, you are able to resize the image by using the dark colored bar on the right-middle side of the image.
- We currently support the addition of YouTube videos. To add a video from YouTube, simply copy and paste the link into a section and the video will populate.
- Read more about uploading videos to YouTube and privacy settings here.
- Titles 1-5 will change the size of your text, with 1 being the largest and 5 the smallest heading font size.
- Paragraph is the default format for text that the editor uses.
- Quote will insert a vertical bar in front of or behind text you’d like to emphasize
- List will insert bullet points
- Task List will insert boxes that appear as a checklist
- Button will insert a button. By highlighting the text that you enter, you can then add a link. When a page viewer clicks this link, they will be taken to a new window or tab in their browser. Currently, all buttons will be Ambrosia purple.
- Image will open the prompt to upload or drag and drop an image
- Split View will divide the section into two equal sections. To weight the sections to the left or right or to delete the split, use the icons above the split view.
- Divider will add a thin, white/black horizontal line to visually separate your content
- Change your text selection to a Title, Quote, List or Task List
- Insert a link (this will take viewer to a new window or tab)
- Bold, italic, underline, strikethrough
- Left, center, right alignment
- Change text color or background of text by scrolling through the options
Adding additional images
Adding video content
Text Editing Tips
By using the “/” command, several options will appear.
By selecting text and using the right click function, several more options will appear.
Event Page Preview
- Once you’ve added content, to preview what your event page looks for an attendee, tap the “view event” button in the upper right.
Registration Tab
The Registration tab is where you’ll add your tickets, coupons and attendee registration settings (absorb fees, guest checkout, terms of service, liability waivers and registration forms).
Manage Tickets & Ticket Types
Ambrosia supports a wide variety of customizable ticket types for your events. Features include: multiple prices, sliding scales, deposits, coupons, fee configuration, structured sale dates, and more. At a glance, you’ll be able to see how many of each ticket type have been purchased and how many remain for sale.
Ticket Types Overview
General Admission
- Standard Pricing: Fixed ticket prices, offering predictability and simplicity for attendees
- Sliding Scale Pricing: Attendees choose their ticket price from a price range set by you, promoting affordability and inclusivity. The suggested price you enter will appear in the editable box attendees will use to set their purchase price.
- Tiered Pricing: Prices increase as ticket tiers sell out, rewarding early buyers. You set the amount of tickets in each tier.
- Volume Pricing: Discounts for bulk ticket purchases, ideal for groups.
- Occupancy Pricing: Perfect for rooms, retreats and festivals that have a variety of accommodation options and occupancy limits.
- Date Pricing: Prices vary by date, ideal for seasonal peaks, holidays, or promotional campaigns.
- Custom Pricing: Prices tailored to specific event needs, offering unique customization options. Ideal for meal plans, parking add ons and other custom offerings.
Add-Ons
- Add-on tickets are optional tickets that can be purchased alongside a general admission ticket. They can be used for things like car parking, merchandise or food and drink.
Manage Tickets
Adding Tickets
- Adding Tickets: To add a ticket, ensure you have the “Manage Tickets” button selected, then use the “add ticket” button on the right. A pop-up will appear for you to select General admission or Add-on. Select your new ticket from the list and a right side panel will expand - this is the space where you’ll customize your ticket.
- Add Image: At the top of the panel you have dedicated space to add an image to your ticket. Organizers often choose an image that either represents the type of ticket, the event or it can be left blank.
- “Ticket Name” can be edited by clicking on the text and changing it to whatever you like. We suggest a short title that describes the ticket type.
- Tickets are free by default. Use the “add a price” button to select your ticket type. (see ticket types overview above for more information)
QuickPay
- (Disabled by default) allows you to share a link with your attendees or vendors for them to purchase a specific ticket. With QuickPay, whether your ticket is published or not, attendees or vendors can purchase this ticket directly. This is idea for vendors, partners or secret tickets that you want to share with a select group of people. It’s also great if you plan to use Ambrosia at the door or box office to facilitate quick transactions.
- Allow attendees to buy add-ons: enabling this feature will allow and prompt attendees to purchase available add-ons along with this ticket
- Password protected: You may wish to require a password to access the QuickPay link. Entering a password and hitting Enter will save it. This is handy for ticket links you’d like to reserve for vendors or partners.
- Copy unique link button: Use this link to direct potential attendees straight to the ticket purchase page, bypassing your event details webpage.
- QR Code icon: Use this button to download a QR code for this specific ticket. Printing out and posting this at the door or box office for your event will save time for in-person transactions.
Ticket Type
- Here you can change the ticket type to/from General Admission to Add-on
Total quantity available
- This is the total number of tickets available for this ticket type. For a ticket type that has multiple price options within it, the quantity should be inclusive of all quantities and prices.
- Example: Event has 3 tiers of tickets, 10 tickets per tier, the total quantity to enter here would be 30
Quantity per order
- This is the maximum number of tickets that can be purchased in a single transaction by an attendee.
Sale starts on / ends on
- For events with definitive ticket sale dates, add the dates that you’d like your tickets to go on sale and when you’d like the sale to end. For ticket types that have staggered start and end dates, enter the earliest date a ticket of this type will go on sale and the last date. The last date can be left open ended or be after the date of your event, if you’d like to sell tickets online through that time period.
Access code
- By creating an access code, only potential attendees with this code will be able to view and purchase this ticket type. Good for ticket types and prices that you don’t wish the general public or potential attendees to see. Attendees will enter this on the ticket page and the specified ticket type will appear.
Description
- Add a description of your ticket here. Great for adding what’s included with the price of the ticket or other information related to the ticket type
Publishing and unpublishing tickets
- To publish your ticket, use the purple button on the bottom of the panel. To unpublish, use the orange button.
- Tickets that don’t have a start date added will be immediately visible to the public once you click publish. Tickets that have a future start date and time will be viewable at the specified time, even if you’ve already published them.
Archive tickets
- To archive a ticket, which removes it from your view, use the dots to the left of the ticket and select Archive. Currently, this action cannot be undone.
Manage Coupons
Organizers provide coupons for tickets for a variety of reasons, all aimed at driving sales, increasing engagement, and maximizing the success of their event. Coupons are fully customizable on Ambrosia. You’re able to bookend them with expiration dates, limit the number of redemptions and apply them to specific ticket types
Adding Coupons
- To add a Coupon, ensure you have the “Manage Coupons” button selected, then use the “add coupon” button on the right. Tap, the “My Coupon” text to change the name of the coupon - this won’t be the name of the coupon code to give attendees, however, you are able to choose the code name below.
Discount Type
- Fixed amount discount: use this option for whole dollar amount coupons
- Percentage amount discount: use this option to take a specific percentage
Discount Amount
- Enter the desired dollar amount or percentage here.
Apply to Specific Tickets
- Once you’ve created your ticket types, use this option if you’d like your coupon to be used for specific available tickets.
Redemption Limits
- Limit the date range when customers can redeem this coupon. Choose a date and time for your coupon to expire. Leaving this unchecked will allow the coupon to be used up until the tickets are no longer available.
- Limit the total number of times this coupon can be used. Choosing this option allows you to limit the total number of times a coupon can be used. A single attendee does have the ability to use a code multiple times when they complete multiple, separate transactions.
Customer Facing Promo Code
Here’s where you add the names for your coupon code that will abide by the rules that you’ve set above.
- Code: Name your code here. A suggestion is to make it unique and not easily guessable. 😄
- Redemption Limits
- Add an Expiration Date: Adding a specific date and time will expire this specific code at that time. If an expiration was added in the overall coupon rules, adding an expiration here (should it be before the overarching rule) will have it expire at that time.
- Limit the total number of times this promo code can be redeemed: Adding a number here will expire the coupon after X redemptions. This can be changed at any time to accommodate additional redemptions.
- Remove Promo Code: to remove a code, tap it in the list of customer facing promo codes and click the Archive button.
Activate/Deactivate Codes
- Use the button at the bottom to activate or deactivate your coupons at any time. This will deactivate all codes related to this coupon.
- To deactivate a single code, tap the code in the list of customer facing promo codes and click the Archive button.
Registration Settings
By tapping the yellow Registration Settings button the right, you can access General settings and the Registration Form sections.
General Tab
Pass fees to attendees or Absorb attendee fees
- Pass fees to attendees: Currently on by default, this adds the credit card processing and Ambrosia platform fee to the ticket price for attendees. You area able to make the choice to absorb the platform fees and payment processing fees currently paid by your attendees, showing them one total price throughout the checkout experience. This means your payout will be the ticket price you set, minus processing and platform fees.
Allow guest checkout
- When guests purchase a ticket to your event, they are asked to login with Google, Apple ID or an email address. In the event that you’d like to waive the login step for attendees, select this option.
Checkout Reservation Timer
- Set the amount of time that tickets are temporarily held during checkout so attendees don't lose them to other buyers.
Terms of Service
- Use this feature if you have a Terms of Service that you’d like attendees to agree to when they make their purchase. To create your Terms of Service, choose the “create a new one” link and you’ll enter the text editor to create and save your copy. To navigate back by tapping your event in the left side panel and attach it to your event by navigating back to the Registration Tab, then Registration Settings button, now select your Terms of Service from the dropdown list.
- This feature is great to use for Event specific cancellation policies!
Liability Waivers
- Use this feature if you have a Liability Waiver that you’d like your guests to agree to at time of ticket purchase. To create your Liability Waiver, choose the “create a new one” link and you’ll enter the text editor to create and save your copy. If you’d like attendees to digitally sign the waiver, use the button in the upper right. Attendees will be required to read, input their full legal name and sign the waiver prior to ticket purchases. To navigate back and attach it to your event, select your Event on the left, Registration tab, Registration Settings button, Registration form and select your Liability Waiver from the dropdown list.
- Note: Should you need to view or download a copy of a signed waiver, please email support@ambrosia.events
Registration Form Tab
- Ambrosia empowers you to customize the attendee registration form by adding the fields and sections that are important for your event. Enjoy a seamless registration process that perfectly fits your unique event requirements. This is great for meal selections and other information you’d like to gather for registered attendees.
- The form you create will be presented to the attendee in the ticket reservation flow after they select their ticket type and before they submit payment.
Types of Properties
Text | Use this field to get short text replies from your attendees; names, for example. |
Single Choice | Use this when you’d like attendees to make a single choice from multiple options. |
Multiple Choice | Use this option to present a list of options to attendees where they can select more than one |
Checkbox | Use this option if you’d like guests to check and agree to anything other than what you’ve added via the Terms of Service or Liability form features. Example: agreement to principles or values important to your event. |
Number | Use this for whole number numerical-only inputs. |
Phone Number | Use this for numerical phone number input. |
Email | Use this option to gather attendees email addresses. |
Website | Use this input for website links. |
File Upload | Use this input if you’d like attendees to submit an image or file. |
Date | Use this option to have attendees enter a date. Examples: date of birth, arrival or departure dates. |
Adding a Property
- To add a new property, select the “+ Add question” button
- A new property will be added to the current section. Left of the title, use the dropdown arrow to select the type of property you’d like.
- Once added, tap into the title to rename it or use the dots to rename and save it.
- For Single and Multiple choice properties, use the dots to open the right side panel and use the “+” next to Options to add your list of items to select from
- Use the checkbox to the right to make a property required. Without the checkbox checked, the property won’t require the attendee to input an answer
- Note: Name and email are required and cannot be edited
Edit, Remove, Reorder or Delete a Property
- Use the dots to the left of the property to edit the property title/text or to remove the property.
- Removing a property only removes it from the current section, but doesn’t delete it. To add it back, use the “+ Add property” button and you will see the removed property in the list. This comes in handy if you’re reorganizing your form and want to move a property to a different section
- To reorder properties within a section, use the dots to drag and drop into the order you like
- To delete a property, use the dots and choose edit. Once you’re on the edit screen, use the red button to delete the property
Adding, Removing or Reordering a Section
- Adding sections can break up lengthy registration forms into headings, which will provide a nice flow for your attendees and save you time when you’re looking for information that typically comes together. The attendee experiences sections as “pages”, meaning for each section’s questions they will use a “continue” button to advance to the next section of questions before getting to the payment or RSVP page
- To add a section, use the purple button “Add a new section” button. Rename it by clicking into the existing text.
- To remove a section, use the dots and select “remove section”. If you remove a section that has properties under it, don’t worry, you can add the properties back anytime by using the “+ Add property” button.
- To reorder a section, use the dots to drag and drop it. The associated properties will come with it.
Payment Plan Tab
As organizers you have the option to offer a payment plan to your attendees at checkout. Here, you can configure the payment plan for this event by setting up eligibility, installment schedule, access timing, delinquency resolution, and notifications.
- Attendees that opt to use the payment plan will incur a charge of 2% of the transaction, with a minimum of a $5 charge and a maximum of $10, paid during their initial payment.
- Attendees will receive reminder emails and alerts if their payment is declined.
- As the organizer, you’ll receive email notifications when attendee payments fail. You’ll manage how those transactions are handled by selecting the option you’re comfortable with in the “when payment fails” section.
Registration forms for additional attendees
When you require your attendees to sign a liability waiver or have form fields with required information and an attendee purchases more than one ticket, we have a process for gathering that information.
- After the primary attendee has paid, they will be prompted to enter the name(s) and email address(es) for the additional attendees. This action sends an email to the additional attendees and prompts them to sign the liability waiver and/or complete the required information to attend your event.
- We remind the primary attendee and additional attendees to complete the information up until the start of the event. If the attendees don’t complete the information, they will be asked via the scanning app when they check-in for the event.
- Once the information is completed, you can review (and download) it in the Attendees Tab.
Attendees Tab
The Attendees tab holds all the information about your attendees. You can easily view how many tickets have been sold, reserved or have started the process to reserve a ticket. Here you will also find the attendee inputs to your registration form. You may also manage your registration form from this view.
Add New Button
- Manually add attendees using this button. They will appear in the list of attendees for your event, but won’t receive a confirmation email with scannable QR code.*
- Clicking the button will add a new field to the list of attendees below.
- When hovering your pointer in the name field an “Open” button will appear. Tapping the button will open all fields from your registration form to add inputs manually.
- You may also edit each field by tapping into them
- *Issuing a QR code and confirmation email: to issue a ticket, please add the attendee via the Tickets tab
Resend Tickets
- Resend tickets to an attendee by hovering over their name. Three dots will appear to the left of the name, tap them and select “Resend tickets”. This action will resend the original confirmation email and QR codes to the registered attendee.
3 Dots - Add property, download, Settings
- Add property
- This will add a property to your registration form. If you add a new property here after you’ve already had confirmed attendees, you’ll want to fill out their information for the new properties manually
- Download
- This feature allows you to download the registration form information for your attendees. It exports it to your computer as a CSV file
- Settings
- Here you can manage your registration form; rearrange, add or delete properties
- Tap the eye icon to hide a property from the Attendee view
Tickets Tab
This tab displays paid and RSVP confirmed attendees that have gone through the online registration process. You will find their name, email, ticket type, event name and purchase time in this view.
Add Attendees button
This feature will add an attendee to the attendee tab for FREE. They will not be required to add a payment and will automatically receive an email including the event information and QR code. To provide insights on the reasons tickets are being added, there are many options to choose from. A note may also be added. Adding an attendee will record which member of your team added the ticket. It’s a great feature for issuing tickets to volunteers, vendors, guest-list attendees and more.
To add an attendee:
- Tap the “add attendee” button
- Select ticket type: select the type of ticket you want the attendee(s) to receive
- Reason: select the reason for issuing the ticket
- Additional notes: a space to add context
- Import attendees from a CSV or add single attendees manually by tapping “Click here to paste a list of attendees”. Add one email per line in the text box.
- CSV format
- Column 1 - Name
- Column 2 - Email
Insights tab
Here you’ll find information on the performance of your event. We will be adding more Event level analytics as this feature is built out. Currently, there are four charts:
- Tickets Sold: this chart shows you how many tickets you’ve sold. If you have more than one ticket type, you’ll see a breakdown of each ticket type sold.
- Total Revenue: this chart shows how much you will be paid from ticket sales, after discounts/coupons and fees.
- Hovering over a portion of the graph will display the name of the ticket type related to its contribution to total revenue
- Sales Tax: If you’ve opted to show sales tax as a separate line item to attendees, the amount collected in taxes will not be included in this graph. If you’ve opted to manually separate sales tax from your earnings, that amount is still included in your total revenue numbers displayed here.
- Visitors per County: this chart shows you the number of event page visitors from each country.
- Hover over a country on the map to see the number of views.
- Visitors per Source: this chart shows the number of page views from each source
- By tapping on the source, you’ll see an expanded list with more details.
- Complementary tickets added: here, you’ll see the number of complementary tickets issued and for which ticket type they were issued.
- Cost of complementary tickets: this chart shows the cost of all tickets issued, broken down by ticket type.
Transactions tab
Here you’ll find records of your ticket transactions for your event. To view transaction details tap into any line item and the details panel will appear. Here you’ll find the an overview of what the attendee paid for and a link to the order page the attendee viewed. In the ticket section, you have the ability to take administrative actions on the tickets.
On the transactions tab, the data fields include:
Name and email
Transaction Statuses
- Chargeback: an attendee filed a chargeback through their credit card or bank
- Completed: charge completed successfully
- Refunded: payment fully refunded to attendee
- Partially Refunded: partial payment refunded to attendee
Gross Amount: the total the attendee paid
Payout Amount: the total amount you’ll receive from this transaction (see the Insights tab for a rollup of your total revenue)
Purchased on: the date and time (in the timezone of your event) of purchase
Download CSV (3 Dots): with this button you’re able to download transaction information for your records
Transaction Details - Overview Tab
Tap on a transaction to open this panel—the details of the transaction and a link to the order page the attendee viewed are here.
Transaction details - Tickets Tab
By tapping the Tickets button, you can select tickets to resend, cancel or refund. Select the tickets you want to take acton on and click the ‘actions’ button.
Refunding Tickets
By tapping on ‘Refund tickets’ a new screen will appear with the following options:
- Change the dollar amount to refund a full or partial amount
- Refund Fees: Refunding fees will return the transaction fees charged to the customer. The refunded fees will be deducted from your future payout.
- Cancelling tickets: Cancelling tickets will prevent the tickets from being used by the attendee. This cannot be undone.
- Note: Once tickets are cancelled, if you had a limited quantity of the ticket type that was cancelled, the number available will be updated.
- Example: Robert has a sold out show and an attendee contacts him to cancel two tickets. Once Robert cancels the two tickets, two tickets will now be available for two new attendees to purchase.
Payments Tab
By tapping the payments button under Transaction Details, you’ll be able to see all processed payments and refunds issued.
Disputes Tab
Disputed payments will appear here. You’ll see the details of the dispute and have the ability to accept or produce supporting evidence to fight the dispute. There are Stripe fees associated with disputes, read more about those in the Ambrosia Fee Structure section of this guide.
Email Tracking Tab
In this tab, you’ll see the status of the emails you’ve sent to your distribution lists and individuals. You’ll see:
Email address
Email status: Delivered, opened, clicked, bounced
- Note: if the email bounced, it may be incorrect or the email inbox is full
Email subject line
Timestamp of email sent
Emails you won’t see:
- Ticket confirmation email
- Transactional emails related to event reminders
Event Instances
Managing multiple instances of the same event is now much easier. During the event creation step, if you’ve opted to have multiple instances of your event another tab will appear named, Event instances. Use this feature to create instances for recurring events or to create multiple instances of an event with different dates and times. You have the ability to:
- Add unlimited future event instances
- Set custom pricing for each instance
- View detailed analytics for your overall event and each instance
- Filter attendee lists by instance
Adding Instances
- Tap the “add another instance” button to add event dates. There’s no limit to how many dates you can add.
- Tap the three dots to the left of the event date to edit the date, time or to cancel the instance.
Registration Tab: Managing Tickets & Coupons for Event Instances
Managing Tickets & Coupons
With event instances, you’re able to create tickets that apply to all event instances. If your events have different prices or variations based on dates, you’re able to create tickets that only apply to a specific instance. Coupons and promo codes apply across all event instances. To control usage, you’re able to create a new promo code for each event and add appropriate expiration dates.
Adding Tickets
- To create a ticket that spans across all instances, ensure the filter dropdown has “All Events” selected.
- Tap the “add ticket” button and add a ticket as you would for a single event.
- To create a ticket for a specific instance, change the filter dropdown to the specific event instance.
- Tap the “add ticket” button—this ticket will now only apply to the selected instance
Special notes about instances
- While viewing the Attendees, Tickets, Transactions and Insights tabs—the default view is “All Events” and you’ll see data for all instances booked.
- To view data for a specific event on any tab, select it from the filter dropdown.
- When manually adding attendees from the Tickets Tab, tap the “add attendees” button where you can select the date that you’d like to grant entry to.